Cord Cutting Explodes as 56 Million Americans Do Without Pay TV

While Americans are pulling the plug on cable TV, there’s never any analysis of why, so let me speculate.

I know a woman who is totally disgusted by her soap operas that she’s watched for decades. Seeing a naked white male in bed with a naked Negro male, the two of them kissing, isn’t her cup of tea. It’s soured her on the whole TV viewing experience. There’s way too much diversity for her.

For similar reasons, I stopped watching TV, other than the news, documentaries, and old movies, around 1992 or even earlier. So-called entertainment was anything but entertaining.

Millions are feeling the vibe that TV is not a necessity. I’ll bet most of them are white.

Excerpt from Techcrunch

Bad news for traditional pay TV: cord cutting is accelerating at a pace faster than previously estimated. According to a new industry report from eMarketer, there will be 22.2 million cord cutters ages 18 and older this year – a figure that’s up 33.2 percent over 2016. The firm said it’s had to revise its forecast as the pace of cord cutting has increased. Previously, it believed there would only be 15.4 million cord cutters in the U.S.

In addition, the so-called “cord-nevers” – meaning those consumers who never choose to subscribe to traditional cable or satellite TV in the first place – is growing, too. While the pace of that growth is slower – a more modest 5.8 percent this year – the total number of cord-nevers is higher. eMarketer says there will be 34.4 million U.S. adult cord-nevers in 2017.

When you combine the cord cutters and cord-nevers, there will be 56.6 million U.S. non-pay TV viewers this year.

By 2021, eMarketer says the number of cord cutters will nearly equal the number of cord-nevers with 40.1 million for the former, and 41 million for the latter.

The firm attributes its revised forecast, in part, to the growing list of live streaming and over-the-top platforms that are now available.

In addition to existing players like Sling TV and PlayStation Vue, in under a year’s time we’ve seen new entrants in the live TV streaming space like AT&T’s DirecTV Now, which arrived late last year; YouTube TV, which launched in April; and Hulu Live TV, which arrived in May. There’s also a growing number of sports streaming services, including fuboTV and Stadium. Meanwhile, major companies have announced similar plans to enter the live streaming space, including CBS Sports and ESPN.

And that’s just live streaming TV.

The on-demand market, which includes Netflix, Amazon, Hulu, HBO, and others, is growing, too. Even Disney is prepping its own Netflix competitor.

“Younger audiences continue to switch to either exclusively watching [over-the-top] video or watching them in combination with free TV options,: noted Chris Bendtsen, eMarketer’s senior forecasting analyst.

“Last year, even the Olympics and presidential elections could not prevent younger audiences from abandoning pay TV,” Bendtsen added.

Another factor accounting for the decline in pay TV viewership has to do with the way we’re now watching video content. U.S. adults simply aren’t watching TV as much as they used to, says eMarketer. The average time spent watching TV, excluding digital, will drop 3.1 percent to 3 hours, 58 minutes – that’s the first time it’s fallen below 4 hours per day, eMarketer notes.

Digital video viewing, meanwhile, has jumped up 9.3 percent over 2016 to reach 1 hour, 17 minutes.

Breaking: Terrorist Attacks British Parliament–at Least one Dead, Others Suffer “catastrophic” Injuries

UPDATE 3: MISIDENTIFICATION? ABU IZZADEEN STILL IN PRISON?

UPDATE 2: THIS TWEET FROM BREAKING NEWS.

UPDATE 1: 4 CONFIRMED DEAD INCLUDING POLICE OFFICER AND ATTACKER.

Reports are saying a car attacker used his vehicle as a weapon, hitting people before fleeing into the Old Palace before he was shot at least three times by police. Three police were injured. Three of the injured are reportedly French students. There’s no word yet on whether Americans or Canadians were injured.

Today is the anniversary of the attack on Brussels, Belgium, which was carried out by Muslims. There’s no indication from anyone about the identity of today’s attacker. It’s also unclear how many people participated in the attack.

Prime Minister Teresa May is expected to make a public statement soon.

National Post live updates

LONDON — Britain’s Parliament was locked down Wednesday after an attacker stabbed an officer and was then shot by police. London police said they were treating the attack as a “terrorist incident until we know otherwise.”

A doctor at St Thomas’ Hospital says a female pedestrian has died and about a dozen people are hurt, some with “catastrophic” injuries, after a vehicle apparently hit pedestrians on Westminster Bridge, near Parliament.

“There were people across the bridge. There were some with minor injuries, some catastrophic,” Colleen Anderson said. “Some had injuries they could walk away from or who have life-changing injuries.”

She said there might be a dozen injured in all.

The threat level for international terrorism in the UK was listed at severe. The city was also on alert for the Thursday funeral of Martin McGuinness, former IRA commander.

Dennis Burns, who was just entering Parliament for a meeting, told the Press Association he heard a radio message saying an officer had been stabbed. Police and security rushed outside as he was going in.

“When I got inside I was wondering what the hell was going on and I saw dozens of panicked people running down the street,” he said. “The first stream was around 30 people and the second stream was 70 people.

Sky News live stream–London terror attack:

The Guardian live updates:

Here is an extract from the statement from the Metropolitan police commander, BJ Harrington.

Although we remain open-minded to the motive, a full counter-terrorism investigation is already under way. This is led by the Met counter-terrorism command.

At this stage I will confirm what we know has happened but I will not speculate. We received a number of different reports which included a person in the river, a car in collision with pedestrians and a man armed with a knife. Officers were already in that location as part of routine policing but immediately additional officers were sent to the scene and that included firearms officers. We are working closely with the London ambulance service and the London fire brigade …

We know there are a number of casualties, including police officers, but at this stage we cannot confirm numbers or the nature of these injuries …

The acting commissioner, Craig Mackey, is being treated as a significant witness as he was at the scene when the incident started. Whilst he is not injured, it would be inappropriate for him to be here to talk about this incident at this stage.

Our thoughts and his thoughts are with all those involved and responding to that incident this evening. I would stress that if anyone has information about today’s incident they are urged to call 0800789321 and I want to stress that if the public have any information or see anything suspicious to dial 999 immediately.

Injured being treated on Westminister Bridge:

Link to Daily Mail story

The Mail’s headline reads this way:

BREAKING NEWS: At least two dead and a dozen hurt – some with ‘catastrophic injuries’ – after car driven by ‘Asian’ knifeman mows down pedestrians on Westminster Bridge before he is shot attacking police in grounds of Parliament

In British speak, “Asian” generally means Muslim.

More later as developments warrant.