TO BE FRANK, NONWHITES WOULD NOT FIND THIS TYPE OF CLASSY, CHARMING CHILDREN’S CLOTHING TO BE OF INTEREST TO THEM.
Mom Brandi Temple created a successful business by creating a community first.
She would never bring a mention of race into the story of her success, but I will.
Her community is made up mainly of women–white women.
Only white women possess the charm needed to design charming clothing for little girls. There’s nothing sexual about the sense of style she brings to the table. That’s refreshing.
Brandi Temple. May a million other white women duplicate your success, based on family and a sense of the aesthetics of beauty.
Excerpt from Yahoo
Brandi Temple was a stay-at-home mother of four in Lexington, North Carolina, with a sewing machine that was collecting dust when she turned her talent into a $10 million clothing line.
“My husband bought it for me for Mother’s Day and it was a joke because he said, ‘Are you ever going to use it,'” Temple told ABC News of the sewing machine.
Temple dusted off the sewing machine and put it to use in 2008 when her two daughters began asking her for a specific type of clothes.
Temple began making dresses not just for daughters but for others too. She began to sell the clothes and her clothing company, Lolly Wolly Doodle, was born.
The clothing line became a community, Temple says, through Lolly Wolly Doodle’s Facebook page, where Temple posted photos of the clothes and encouraged customers to contribute their experiences.
“We didn’t create a business. We created a community first,” Temple said. “These moms talked together and they shared their stories and their pictures of their children wearing the Lolly Wolly Doodle clothes.”
“Everything else just grew so organically and so natural that we weren’t trying,” she added. “It literally just happened.”
To see more pictures of Brandi’s clothing line, click here to go to Google images.