“Jew Haters” Trending on Twitter as Facebook Exposed for Running Ads Aimed at People Who Hate Jews

Fools or trolls are actually calling Jew Mark Zuckerberg a Nazi for wanting to make a few sheckels by selling ads to people who have some distaste for our Jewish friends.

When I put this post together about 8 P.M Central time U.S. “Jew Haters” was trending on Twitter. And Mark Zuckerberg was getting hammered.

Huffington Post

Want to market Nazi memorabilia, or recruit marchers for a far-right rally? Facebook’s self-service ad-buying platform had the right audience for you.

Until this week, when we asked Facebook about it, the world’s largest social network enabled advertisers to direct their pitches to the news feeds of almost 2,300 people who expressed interest in the topics of “Jew hater,” “How to burn jews,” or, “History of ‘why jews ruin the world.’”

To test if these ad categories were real, we paid $30 to target those groups with three “promoted posts” — in which a ProPublica article or post was displayed in their news feeds. Facebook approved all three ads within 15 minutes.

After we contacted Facebook, it removed the anti-Semitic categories — which were created by an algorithm rather than by people — and said it would explore ways to fix the problem, such as limiting the number of categories available or scrutinizing them before they are displayed to buyers.

“There are times where content is surfaced on our platform that violates our standards,” said Rob Leathern, product management director at Facebook. “In this case, we’ve removed the associated targeting fields in question. We know we have more work to do, so we’re also building new guardrails in our product and review processes to prevent other issues like this from happening in the future.”

Facebook’s advertising has become a focus of national attention since it disclosed last week that it had discovered $100,000 worth of ads placed during the 2016 presidential election season by “inauthentic” accounts that appeared to be affiliated with Russia.

Like many tech companies, Facebook has long taken a hands off approach to its advertising business. Unlike traditional media companies that select the audiences they offer advertisers, Facebook generates its ad categories automatically based both on what users explicitly share with Facebook and what they implicitly convey through their online activity.

Traditionally, tech companies have contended that it’s not their role to censor the Internet or to discourage legitimate political expression. In the wake of the violent protests in Charlottesville by right-wing groups that included self-described Nazis, Facebook and other tech companies vowed to strengthen their monitoring of hate speech.

Facebook CEO Mark Zuckerberg wrote at the time that “there is no place for hate in our community,” and pledged to keep a closer eye on hateful posts and threats of violence on Facebook. “It’s a disgrace that we still need to say that neo-Nazis and white supremacists are wrong — as if this is somehow not obvious,” he wrote.

But Facebook apparently did not intensify its scrutiny of its ad buying platform. In all likelihood, the ad categories that we spotted were automatically generated because people had listed those anti-Semitic themes on their Facebook profiles as an interest, an employer or a “field of study.” Facebook’s algorithm automatically transforms people’s declared interests into advertising categories.

Artificial intelligence hasn’t been taught political correctness yet. It’s antisemitic. But it doesn’t know it’s antisemitic.

Twitter is overreacting to this minor incident which harmed no one.

5 thoughts on ““Jew Haters” Trending on Twitter as Facebook Exposed for Running Ads Aimed at People Who Hate Jews

  1. Its ridiculous as always they also think Zuckerburg helped Trump win because something something russia. The Left has gone crazy on this russian kookspiracy. First its pee tapes then its hacking, then its our politicians talked to their politicians, then a doisser but now they claim zuckerburg helped russia win the elections they can’t make up their minds on this russia gate thing

    • If the $100k is true, it is less than $1 for every $10,000 spent on advertising by each of Trump and Hillary. How much did Israel citizens, and US Israeli dual citizens spend on advertising in the US POTUS elections? Thousands of times more than Russia.

  2. “CEO Mark Zuckerberg wrote at the time that “there is no place for hate in our community,”

    Why is it OK to hate Nazis, KKK, white people, Germans, all tall men with blond hair and blue eyes, big strong white college football “jocks”, white Christians, whites who oppose abortion, whites who oppose Gaylords and so on. Hollywood shows this hate with almost every movie made for 50 years and more. At least 50,000 movies are full of such hate. This Jew Spew is OK with Zuck. Goebbels made just 3 propaganda movies about Jews.

    Why are Jew haters not allowed to buy things and be advertised to? This amounts to unlawfully excluding people from the community as was done with lepers and witches. Next step with witches was to burn them.

  3. “In the wake of the violent protests in Charlottesville by right-wing groups that included self-described Nazis.”

    No mention of Antifa or BLM.

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