Watch the new Nike EQUALITY commercial, released Sunday, which has almost 2 million views already. Or read the story from the Daily Mail, if you prefer not to encourage Nike by giving it a click on youtube.
Large corporations are increasingly a propaganda arm of the (((Deep State))), promoting the equality myth that is the foundation of an increasingly sick American society.
Nike has launched its new ‘equality’ campaign by unveiling a powerful ad featuring some of the biggest US sporting stars.
The commercial, which lasts one-minute and 30 seconds and is shot entirely in black and white, features LeBron James, Serena Williams, Kevin Durant, Victor Cruz, Gabby Douglas, soccer star and LGBT activist Megan Rapinoe, and Olympic hurdler Dalilah Muhammad.
It is narrated by actor Michael B. Jordan, and includes Alicia Keys singing Sam Cooke’s ‘A Change Is Gonna Come.’
‘Is this the land history promised?’ Jordan says at the start of the short film, before it pans down from above a basketball court to show James on the other side of a wire fence.
‘Here, within these lines, on this concrete court, this patch of turf, here, you are defined by your actions.
‘Not your looks or beliefs.’
Durant, as well as others in the video, are then seen painting a white line on the ground, as Jordan continues: ‘Equality should have no boundaries.
‘The bonds we find here should run passed these lines.
‘Opportunity should not discriminate. The ball should bounce the same for everyone. Worth should outshine color.
‘If we can be equals here, we can be equals everywhere.’
That sentence I bolded is false. If Negros are superior in certain types of sports (not heavy lifting, shotput, etc.), then it does not follow that they would be superior in brain power. In fact, it seems that muscles and brains go in the opposite direction in many instances. That’s human evolution.
I suppose this commercial was produced to make blacks feel good. In that way, they’ll stupidly go out and pay $300 for a shoe that cost $5 to make, just because it’s endorsed by a black athelete.
The majority of responses to the add was positive, despite it being able to potentially be seen as political.
‘This one actually gave me goosebumps. Well done @Nike,’ Abby Milloy tweeted.
‘This isn’t a response to @UnderArmour – @Nike has been pushing equality and social justice for a minute. Bravo,’ another fan said.
‘Definitely applauding the new #Equality video by @Nike,’ one person wrote.
‘How long before white conservatives attempt to boycott @Nike for their #Equality campaign? Love this campaign,’ Anthony Nicodemo added.
But, as with all things – especially those that are perceived to be political, others took shots at Nike over the commercial.
‘No Asians. No Europeans. No Africans. No Australians. Yes, we can be equals in sport. Just not in a @Nike ad that claims so,’ Jonathan Rego tweeted about the North American campaign.
‘This is a STUPID commercial..we have Title 9. Also @Nike how equal do you pay the folks that make your products???’ another person said.
Nike said in a statement that campaign is a continuation of the organization’s desire to create a fair and respectful world – both on and off the field.
‘Nike believes in respect and equality – and that these values are worth standing up for and supporting,’ the statement read.
‘EQUALITY follows Nike’s recent announcement of its partnerships with MENTOR and PeacePlayers International, to drive change within communities.
‘Building on these partnerships, Nike will donate $5 million in 2017 to numerous organizations that advance equality in communities across the US, including MENTOR and PeacePlayers.’
MENTOR is a program that encourages people to work with their local community and to help young people, while PeacePlayers is a foundation: ‘bridging divides, developing leaders and changing perceptions’.
A wide range of thoughts crossed my mind about the commercial, all of them critical. Athlete worship, which is fairly equivalent to thug worship in America, should not be encouraged. Neither should any interest in professional sports.
Nike should be selling its shoes as the shoe for fleet of foot Negro thugs fleeing the police. That commercial would have some truthful validity to it. “In dem Nikeez I canz outwun dem po-lice.”
I wondered how the Daily Mail comments would go. They are encouraging. As I put this piece together, here are the comments displayed, preserved in case the DM deletes them.
The comments below have not been moderated.
Lordburger, columbus, United States, 7 minutes ago
What a load of horse pockey, being equal would require a certain bit of assimilation, are you willing to do that?
Lordburger, columbus, United States, 10 minutes ago
Well its one thing to want to be equal, you have to act and actually be equal also.
Stamford Bridge Guy, London, United Kingdom, about an hour ago
Aren’t 80 or 90% of the NBA players b l a c k?
American Chrome, Duluth, United States, about 2 hours ago
Michael Jordan inconspicuously missing. For him. Money over principles.
Buccaneer10, Wales, United Kingdom, about 2 hours ago
You have to laugh at Nike championing equality whilst stashing billions in profits abroad to avoid tax on products made in sweatshops in Asia by people paid a couple of dollars a day.
ShockedndAwed, Singapore, Singapore, about 2 hours ago
Conductor Spaulding, Currently in Orbit, United States, about 3 hours ago
So we’ll be ending “affirmative action”?
dasdonkey, Riverside, United States, about 4 hours ago
Johnny_Vella, Los Angeles, United States, about 5 hours ago
I agree that we should all be treated equally. Looking forward to to abolishing of Af’fir’mat’ive Act’ion.
Johnny_Vella, Los Angeles, United States, about 5 hours ago
I agree. We should all be considered Americans. The Democrats need to stop trying to divide and categorize us every way possible.
Sunnyinfla, usa, about 6 hours ago
HOW is this equal? HOW is this diverse? This only causes more diversion and animosity. NIKE, stop playing your customers, this is GREED riding on the coattails of other’s suffering. #pathetic #appalling #notfoolinganyone